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  • Writer's pictureEllen Parker

The Latest Fashion Trends: Gucci, Balenciaga and Fendi

Following the weirdness of 2020 fashion trends – with online business meetings and WFH, 2021 brings some refreshing changes you’ll love to hear about.

What are the latest fashion trends?

Is the end of fashion a reality we will all face? Will we ever have to make eye contact with another human being again? Is that even feasible? Don't worry, nothing that dire is coming in the near future. 2019 will still be the year of killer fanny packs and name tag glasses. Fendi came up with the most iconic accessory of the year with their latest offering of ugly belts. The Italian fashion house released a line of belts with T-bar monograms in the middle, complete with no discernible function. Apparently, there are many people who want the accessories to live up to its name. It may have escaped your notice, but the name Fendi stands for "For You.


The Chinese government may not know the true definition of luxury, but they will, soon. Balenciaga, the French brand renowned for its fancy, avant-garde clothes has produced a luxury product of luxury cars. The first car, of course, is a luxury Tesla. One can only guess that even if the car has a BMW engine, it will be so perfect that anyone will look at it and immediately want to drive. The second car – that’s the Tesla Roadster – is made to be used as a mobile music studio. The Model S is set to be converted into a mini stage and an amp; the driver will be the first ever Balenciaga singer. The car has air conditioning and will keep the driver and singer as comfortable as possible on their journeys.


They say every great comeback is the result of reinventing something that's already popular. Gucci is doing just that with this loud and colorful collection. Gucci produced dozens of t-shirts for the next season. It is likely this campaign will be filled with fake websites that offer a special deal on Gucci merchandise. A few of the t-shirts that will be selling from September 2019 onwards are: “I Heart Christmas” “Mr. Bump” “I Like My Hair Back” Balenciaga It's been more than a year since Balenciaga made headlines with it’s just released sweatshirt printed with words like “boobs” and “penis”. It will be interesting to see if Balenciaga managed to do it again. This time, Balenciaga didn’t create any garments with obvious sexual connotations.


This season’s Fendi collections featured a kaleidoscope of jewel-toned fabrics, with animal motifs and (weird?) shapes and structures. This would make an ideal backdrop for Fendi’s new convertible bag, which has interiors in highlighter pink, and could be perfect for your next themed-party, wedding or graduation. Gucci Gucci brought back last season’s beaver-like print, as seen on the cover of Vogue Australia and various models on the runway at fashion week. Alexander McQueen Alexander McQueen showed their fall/winter collections on the same day as a new exhibit of their work in London. Titled “The Diana Series,” the exhibit is the first to focus on the changing nature of the royal family.


So there you have it – my predictions for the 2020 fashion industry. But what about you? What trends are you expecting to come to life in 2021? Which brands are you most excited about?

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